WWE utilizes the Internet to promote our brands; create a community experience among our fans; market and distribute our offline, online and mobile products; and sell online advertising. For the first quarter of 2013, our primary website, WWE.com, attracted an average of more than 12.4 million monthly unique visitors worldwide. These visitors viewed an average of more than 318 million pages and 34.3 million monthly video streams.
WWE currently has location-based websites spanning 23 countries worldwide where fans can experience WWE in their own language with a concentration on events and shows in their region. Some of the worldwide countries include China, France, Germany, India, Japan, Poland, Portugal, Spain, the Middle East and Russia. Local sales agencies are selling ad inventory on WWE.com in more than eight countries.
WWE currently syndicates its video content on Hulu.com, YouTube.com, Yahoo!, AOL, and other select video portals. The wide range of content includes: full length episodes and clips of “Raw,” “Friday Night SmackDown,” “Superstars,” “WWE Main Event,” “WWE NXT,” and a variety of classic content and original short-form webisodes.
WWEShop.com offers the largest variety of WWE merchandise in the world. In the first quarter of 2013, WWE merchandise generated $3.5 million in revenues.
The Official WWE App is currently available on the iOS, Android and Windows 8 platforms. This application features exclusive information, breaking news, show content and results. There are currently more than 5.7 million worldwide downloads.
WWE has four iPhone/iTouch games, “WWE WrestleFest,” “WWE Superstar Slingshot,” “Legends of WrestleMania” and “SmackDown vs. Raw” All four are available through Apple’s popular App Store.
A slate of made for mobile content is currently being delivered to 21 countries. WWE provides our partners with a wide range of video, wallpapers and ringtones and a two hour mobile video channel. Mobile partners include: Indiagames in India; Genera Mobile in Spain; Yuke's in Japan; Zamano in Ireland and the UK; Groupe AB in France; BSKYB and Orange in the UK; Esporte Interativo in Brazil; and TV Azteca, Televisa Esmas and X’Cel in Mexico.