(STAMFORD, CONN. -- October 25, 2000) - WWE Entertainment, Inc. (NYSE:WWE) announced that its common stock will begin trading on The New York Stock Exchange under the ticker WWE effective today, October 25, 2000. Chairman Vince McMahon, CEO Linda McMahon, other WWE senior management, as well as WWE Superstars (including The Rock and Stone Cold Steve Austin), will be on hand to ring the opening bell.

"Our move to The New York Stock Exchange positions the WWE among the premiere businesses on the world's most prestigious exchange," said Linda McMahon, Chief Executive Officer. "This is another key strategic move for the company and we look forward to a long partnership with all those at the NYSE. We believe that this event will heighten our recognition in the financial marketplace as we continue to build global awareness of our brand name and our unique form of entertainment."

"We also believe our listing on the NYSE should lead Wall Street and the entire financial community to a much clearer understanding of the strength and popularity of the WWE," added Ms. McMahon.

WWE Entertainment was previously listed on NASDAQ under the ticker WWE since the date of its initial public offering on October 19, 1999.

WWE Entertainment, Inc. is an integrated media and entertainment company headquartered in Stamford, Connecticut, with sale offices in New York City, Chicago and Toronto. The company is an equal partner with NBC in the XFL, a new professional football league scheduled to kickoff in February 2001. The company can be found online at wwe.com and wweecorpbiz.com

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Forward-Looking Statements: This news release contains forward-looking statements that are subject to various risks and uncertainties. These risks and uncertainties include the conditions of the markets for live events, broadcast television, cable television, pay-per-view, Internet, food and beverage, entertainment, professional sports, and licensed merchandise; acceptance of the Company's brands, media and merchandise within those markets; and other risks and factors identified in documents filed with the Securities and Exchange Commission. Actual results could differ materially from those currently anticipated.

Investor Relations Contact:
WWE Entertainment, Inc.
Tom Gibbons
(203)328-2576

Media Contact:
WWE Entertainment, Inc.
Jayson Bernstein
(203) 353-5015