STAMFORD, Conn., May 12, 2004 – World Wrestling Entertainment, Inc. (NYSE:WWE) announced today that approximately 6.1 million shares of its Class A common stock owned by the Vincent K. McMahon Irrevocable Trust (the “Trust”) are being offered for sale in a public offering pursuant to a shelf registration statement that has been declared effective by the Securities and Exchange Commission.

UBS Securities LLC is acting as sole book-running manager in the offering. Natexis Bleichroeder, Inc. is acting as co-manager. The underwriters will have a 30-day option to purchase up to an additional 921,736 shares of Class A common stock from the Trust to cover over-allotments, if any.

The Trust was established in June 1999 as an estate-planning vehicle for the benefit of Vincent K. McMahon and members of his family and holds shares of Class B common stock, which, upon their sale, will be converted automatically into shares of Class A common stock on a one-for-one basis.

Copies of the preliminary prospectus supplement can be obtained from UBS Securities LLC, at 299 Park Avenue, New York, NY 10171 (phone (212) 821-3000). These securities are offered only by means of a prospectus and this is neither an offer nor a solicitation of an offer to buy.

World Wrestling Entertainment, Inc. is an integrated media and entertainment company headquartered in Stamford, Conn., with offices in New York City, Los Angeles, Toronto, and London.
 

Media contact: Gary Davis, 203-353-5066
Investor contact: Michele Goldstein, 203-352-8642

Trademarks: The names of all World Wrestling Entertainment televised and live programming, talent names, images, likenesses, slogans and wrestling moves and all World Wrestling Entertainment logos are trademarks which are the exclusive property of World Wrestling Entertainment, Inc.

Forward-Looking Statements: This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995, which are subject to various risks and uncertainties. These risks and uncertainties include general market conditions, which could result in only a portion or none of the shares being registered to be offered and sold, the conditions of the markets for live events, broadcast television, cable television, pay-per-view, Internet, entertainment, professional sports, and licensed merchandise; acceptance of the Company’s brands, media and merchandise within those markets; uncertainties relating to litigation; risks associated with producing live events both domestically and internationally; uncertainties associated with international markets; risks relating to maintaining and renewing key agreements, including television distribution agreements; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated.