STAMFORD, Conn., September 8, 2004 - World Wrestling Entertainment’s SmackDown! Superstars The Return of the Deadman Tour in Sydney, Brisbane and Melbourne, Australia, at the end of August broke box office records while grossing more than $3.4 million (US) in three sold out events.

The WWE SmackDown! Superstars broke a box office attendance record at the Sydney SuperDome on August 27 with 17,739 fans attending, and set a new per-cap merchandise record of $16.93. Both of the previous records were also held by WWE.

In Brisbane on August 28, WWE set a per-cap merchandise record of $17.96 at the Brisbane Entertainment Center, breaking a record previously held by the Rolling Stones. In Melbourne, on August 29, WWE set the Vodafone Arena gross record with $896,618 and a per-cap merchandise record of $20.60.

Australian fans saw WWE SmackDown! Superstars Undertaker®, WWE Champion John “Bradshaw” Layfield™, Kurt Angle®, John Cena™, Eddie Guerrero™, Booker T®, Rob Van Dam®, Rey Mysterio™, Torrie Wilson™ and others in action.

World Wrestling Entertainment, Inc. (NYSE: WWE) is an integrated media and entertainment company headquartered in Stamford, Conn., with offices in New York City, Los Angeles, Toronto and London. Additional information on the company can be found at wwe.com and corporate.wwe.com.

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Media Contact: Gary Davis, VP, Corporate Communications
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