Welcome to WWE Parents
We understand how important it is for parents to take an active role in their children's free time. WWE is committed to creating family-friendly, TV-PG broadcast programming. Like any other action film or televised drama, WWE content is scripted and performed by trained professionals. We encourage all parents to help their children select suitable entertainment, and to understand the differences between fantasy and real life.
PG TV Programming
In recognition of WWE's family-friendly programming, its network partners (USA Network, Syfy, NBC and WGN America) rate WWE's weekly individual programs as PG. These ratings are based on existing Federal Communications Commission TV Parental Guidelines and the accepted standards and practices of our network partners.
Don't Try This
If parents make the decision to allow their children to watch our programming, we encourage those parents to watch with their children. We urge parents who allow younger children to watch our programming to explain that what our Superstars do on television should not be emulated or attempted in real life.
WWE, through this web site, places a number of resources at parents' fingertips to help them talk to their kids about WWE programming. We encourage parents to view the information we have provided on this site about what to expect at WWE events, ratings information for our TV programming, and from our products.
Unlike other forms of entertainment, WWE regularly and clearly emphasizes Do Not Try This messaging on a global basis.
WWE and Full Sail University Launch Partnership
WWE (NYSE: WWE) and Full Sail University announced today an innovative partnership that moves live tapings of WWE NXT® series to Full Sail Live, the university’s state-of-the-art performance venue, and creates a new student scholarship fund. For more information, please click here.
WWE Recognized By Connecticut General Assembly For Anti-Bullying Initiative
On Thursday, March 15, 2012, the Connecticut General Assembly recognized WWE and The Creative Coalition with an official citation for co-founding the anti-bullying initiative "be a STAR" (Show Tolerance And Respect). The citation was presented to Stephanie McMahon, WWE’s Executive Vice President of Creative, by state Representative Andres Ayala, Jr. For more information, please click here.
American Idol's James Durbin To Join be a STAR Anti-Bullying Alliance
Musician James Durbin announced today that he will serve as a spokesperson for the be a STAR Alliance, an anti-bullying initiative, co-founded by The Creative Coalition and WWE. The American Idol Season Ten fan favorite joins more than 50 national organizations that serve on the be a STAR Alliance including GLAAD, STOMP Out Bullying, Scholastic, Inc and United Federation of Teachers. For more information, please click here.
Make-A-Wish Foundation Honors WWE And WWE Superstar John Cena For Their Commitment To Wish-Granting
Today, the Make-A-Wish Foundation honored WWE Superstar John Cena and WWE for their contributions to wish kids by dedicating a WWE-themed conference room in the charity’s global headquarters. For more information, please click here.
WWE and MDA to Recognize Youth Volunteers
WWE and the Muscular Dystrophy Association (MDA) today announced a summer initiative to recognize kids and teens, ages 6-17, who have demonstrated a significant commitment to MDA or supported those with muscular dystrophy or any of the 43 related diseases in MDA’s program. For more information, please click here.
Join the SummerSlam Reading Jam
Kids, Join WWE’s SummerSlam Reading Jam, beginning July 8 through Aug. 26. Tell us the name of your favorite author along with one of the books you will read this summer. To receive a free poster, e-mail us at InYourCorner@wwe.com.
Registration Open for 2011-2012 WrestleMania Reading Challenge
Registration is open for the seventh annual WrestleMania Reading Challenge, sponsored by WWE® and the Young Adult Library Services Association (YALSA), a division of the American Library Association. For more information, please click here.
The Creative Coalition And WWE Launch Anti-Bullying Alliance
The Creative Coalition and WWE (NYSE:WWE), announced today the launch of “be a STAR,” a multi-platform, nationwide anti-bullying alliance, in conjunction with the National Education Association Health Information Network (NEA HIN), GLAAD, True Educator Inc., Ad Council, Island Def Jam Music Group, Close Up Foundation and others. For more information, please click here.
YALSA, WWE Crowns 2011 WrestleMania XXVII Reading Challenge Champions
Eric Jose, Marinna Vela and Brandy Eggleston were crowned national champions in the WrestleMania® XXVII Reading Challenge on April 2, sponsored by the Young Adult Library Services Association (YALSA), a division of the American Library Association, and WWE, with support from Mattel, Penguin, Cold Stone Creamery, DK Publishing, E1 Entertainment and Topps. For more information, please click here.
WWE Supports Red Cross
Following the devastation caused by the earthquake in Japan and the Pacific tsunami, WWE is making a corporate donation to the Red Cross. Watch John Cena's message here to consider joining our efforts to help those affected.
Kofi Kingston Attends The National Guard Youth Foundation's ChalleNGe Champions Gala
WWE Superstar Kofi Kingston recently attended the sixth annual ChalleNGe in Washington, DC as a celebrity spokesperson. For event photos, please click here.
Kmart Becomes Official Sponsor of WWE
WWE and Kmart announced today that Kmart will be the exclusive presenting sponsor of all WWE’s U.S. live events throughout 2011. For more information please click here.
WWE Superstars Benefit Children's Healthcare of Atlanta
Tickets are now on sale for WrestleMania® Art, a special, one-night event featuring artwork created by WWE Superstars and Divas, to be held at the Fox Theatre Wednesday, March 30 at 6:30 p.m. with Red Carpet arrival at 5:30 p.m. As the kick-off to WrestleMania Week, and in collaboration with the Atlanta Sports Council, proceeds from the fourth annual WrestleMania Art will benefit Children's Healthcare of Atlanta. For the full release, please click here.
Kofi Kingston Attends Louisiana National Guard Youth ChalleNGe Graduation
Kofi Kingston, a celebrity spokesperson for the National Guard Youth ChalleNGe Program spoke to nearly 200 alumni at the Camp Minden Louisiana Youth ChalleNGe Academy graduation ceremony. For the entire article, please click here.
John Cena Surpasses Make-A-Wish Goal with Delta
Thanks to help from the WWE Universe, Delta and NASCAR's Carl Edwards, John Cena has raised and donated more than 4.2 million miles to the Make-A-Wish Foundation. The miles will be used to help facilitate wishes that involve travel. For more information please click here.
WWE Named One of "America's Hottest Brands" by Advertising Age
On November 15, 2010, Advertising Age named WWE one of America's Hottest Brands, due in part to the company's PG-programming, global partnerships, and celebrity involvement. For the full article, please click here.
WWE and the Young Adult Library Services Association (YALSA) launch the WrestleMania Reaching Challenge
CHICAGO — WWE®’s WrestleMania Reading Challenge, sponsored by the Young Adult Library Services Association (YALSA), a division of the American Library Association (ALA), launches this week as part of Teen Read Week™, which takes place October 17-23. WWE Superstars Big Show®, Hornswoggle®, Kofi Kingston®, Rey Mysterio® and Diva Eve™ are the spokespeople for the 2010-2011 Challenge. For more information, please click here.
WWE Studios Releases "Legendary," a coming-of-age story starring John Cena and Patricia Clarkson
LEGENDARY explores a teenage boy’s journey to reunite his family ten years after the death of their beloved father, a state collegiate wrestling legend.
Cal Chetley (Devon Graye), an extremely bright, undersized fifteen year-old is an outsider in the blue collar town of Sallisaw, Oklahoma known for its high school wrestling program. His older brother Mike (John Cena), a one-time high school wrestling champion with whom Cal is estranged, left Cal and his mother Sharon (Patricia Clarkson) behind years ago after the tragic car accident killed their father.
Sharon is grieving the loss of her husband while struggling with an estranged, older son and a bright, socially isolated younger son, the latter of whom is determined to put his family back together. With the encouragement of Harry “Red” Newman (Danny Glover), a charming, albeit mysterious man who has a way of showing up in Cal’s life just when he needs him most, Cal joins the high school wrestling team in the hopes his brother will train him. What ensues is an emotional journey about a Cal’s drive to find success in the ring and his unwavering pursuit to reunite his family.
Legendary will debut in select cities nationwide on September 10.
WWE holds community and charitable events throughout SummerSlam Weekend in Los Angeles.
Stamford, Conn. August 26 - 2010 - WWE's SummerSlam weekend held in Los Angeles, CA featured various activities with an emphasis on community and charitable outreach. On Thursday, August 12, The Miz and Eve kicked off WWE's Get R.E.A.L. (Respect Education Achievement and Leadership) initiative for more than 500 local students from Santee and Roosevelt High Schools, the Los Angeles Mayor's Summer Night Lights program, local youth sports programs and non-profit organizations.
On Friday, August 13 WWE partnered with the Honorable Los Angeles Mayor Villaraigosa to participate in the second annual Day of Service. The Mayor, along with local volunteers and WWE Superstars Evan Bourne, John Morrison and Divas The Bella Twins convened in three locations to paint wall murals for the Los Angeles Housing Authority. Additionally, on Saturday, August 14, WWE held its first SummerSlam Reading Rally at the Los Angeles Library. Kids that attended brought their library cards to get autographs from WWE Superstar Matt Hardy and Diva Layla.
TUCSON, Ariz., August 2, 2010 — WWE and The Muscular Dystrophy Association (MDA) announced today that WWE Superstar Triple H, a 13-time World Champion, is the newest member of the MDA’s Muscle Team, a group of celebrity activists dedicated to building awareness for MDA. Triple H will begin appearing in print, video, radio and digital public service advertisements for MDA’s new “Make A Muscle, Make A Difference” campaign in August.
DALLAS (July 15, 2010) – Tomorrow, 7-Eleven, Inc. will launch its third ‘Coffee Cup With A Cause’ campaign, this time offering a cup designed by WWE Superstar John Cena. Cena fans can make their way into any of the participating 7-Eleven stores across the United States to purchase the signature cup beginning sold today through Aug. 31 or while supplies last. Proceeds from the sale of the Cena’s cup will benefit the Make-A-Wish Foundation, with a guaranteed $250,000 minimum donation by 7-Eleven.
WWE Rallies Youth Community
WWE is proud to announce WWE Community Champions, a program that celebrates youth who display outstanding community spirit. Selected youths will be featured in exclusive WWE videos to appear on WWE.com and WWEKids.com.
With its newest program, WWE Community Champions, WWE is looking to hear from parents of extraordinary youths and teens, grades 1-12, who are giving back to their community, whether it’s by helping to rebuild a dilapidated park, starting a reading program at school, or creating a recycling drive to clean up their city. WWE will review the youths’ stories on how they have made positive changes in their community to share with the WWE Universe™.
WWE Community Champions is the latest addition to WWE’s stable of youth outreach programs. These include Get R.E.A.L. (Respect, Education, Achievement and Leadership) READ, a nation-wide program in which Superstars promote literacy, and Circle of Champions, a joint effort with the Make-A-Wish® Foundation and other wish-granting agencies. Since 1982, Circle of Champions has brought together WWE Superstars and more than 5,000 youths with life-threatening illnesses across the world.
Parents of youths interested in becoming a WWE Community Champion should submit their stories or videos by mail to WWE Kids, Attn: WWE Kids Community Champions, 1241 East Main St., Stamford, CT 06902, or by email to CommunityChampions@wwe.com. If WWE chooses to feature a youth’s story, he or she may be interviewed by WWE in a video to run on WWE.com and/orWWEKids.com.