NEWS

WWE & WWE Entertainment, Inc. Added to Russell 3000 Index

STAMFORD Conn.–July 10 2000–World Wrestling WWE Entertainment Inc. (NMS:WWE) announced that it has been added to the Frank Russell Company’s Russell 3000®Index. The Index measures the performance of the 3000 largest U.S. companies based on market capitalization. More than $84 billion under management is indexed to the Russell 3000.

"Being part of the Russell 3000 provides an opportunity to expand institutional ownership of our shares ” said Linda McMahon Chief Executive Officer of WWE. "This is an important step in our plan to increase visibility on both Wall Street and Main Street. Our strategic partnerships with companies like GE and NBC for our XFL professional sports brand and Viacom for our WWE entertainment brand provide a strong platform for growth and will provide enhanced value to shareholders.”

Frank Russell Company is a leading investment management and advisory firm that provides investment advice analytic tools and offers investment planning services and diversified funds to institutional and individual investors in 35 countries. Russell advises clients on the investment of more than US$1 trillion in assets and serves over 1300 organizations and millions of individuals through its investment management business.

Forward-Looking Statements: This news release contains forward-looking statements which are subject to various risks and uncertainties. These risks and uncertainties include the conditions of the markets for live events broadcast television cable television pay-per-view Internet food and beverage entertainment professional sports and licensed merchandise; acceptance of the Company’s brands media and merchandise within those markets; and other risks and factors identified in the Company’s Prospectus dated October 18 1999 and other documents filed with the Securities and Exchange Commission. Actual results could differ materially from those currently anticipated.