STAMFORD Conn.–Aug. 8 2000–World Wrestling WWE Entertainment Inc. (NMS: WWE) has announced an agreement with Total Sports Asia appointing the Malaysian based company as exclusive Asian TV rights representative to WWE. Total Sports Asia will be looking to significantly expand WWE’s existing distribution deals throughout the region.

Andrew Whitaker Senior Vice President International Television WWE commented: "Over the past 12 months we’ve experienced tremendous growth throughout Europe thanks to our partnerships with Channel 4 and BSKYB in the UK Canal Plus in France and TM3/Premiere in Germany. The Asian market offers us an equally tremendous growth opportunity and we believe that Total Sports Asia will be an integral part of our long-term success there.”

Marcus Luer Managing Director Total Sports Asia said: "Representing such a world renowned brand name like the World Wrestling WWE is a great addition to our company.”

WWE Entertainment Inc. headquartered in Stamford Connecticut with sales offices in New York City Chicago and Toronto is an integrated media and entertainment company principally engaged in the development production and marketing of television programming pay-per-view programming and live events and the licensing and sale of branded consumer products featuring the highly successful WWE (WWE) brand. The Company is an equal partner with NBC for the XFL a new professional football league scheduled to kickoff in February 2001. WWE currently has 300 full-time employees and has exclusive contracts with approximately 125 performers. The Company can be found on NASDAQ under the symbol WWE and online at WWE.com.

Total Sports Asia is Asia’s largest independent full service sports marketing management and consulting company specializing in events sponsorships athletes and TV program distribution. Total Sports Asia Ltd. is also the owner and operator of TotalSportsAsia.com the first Asian sports portal presenting world sports news from an Asian perspective.