NEWS

WWE Entertainment Extends Spanish Programming Reach to 45 Million Homes

STAMFORD Conn. — Oct. 13 2000 — WWE Entertainment Inc. (NMS: WWE) today announced a distribution agreement with Telemundo Network Group LLC to extend their programming to Spanish speaking American audiences in the United States.

WWE and Telemundo Network signed a one-year television deal for a total of 52 hours of programming with a potential acquisition of up to 156 hours. The deal will allow Telemundo to feature WWE’s Metal on their network.

This agreement is part of WWE’s major expansion into Spanish speaking markets which now includes Chile and Peru amongst other territories. This will considerably increase the WWE’s total reach for Spanish language programming to 45 million.

Andrew Whitaker Senior Vice President International Television WWE said: "The Spanish-speaking market in the US is expanding dramatically and is a vital element of our distribution strategy. This will compliment our existing distribution in the South American markets."

Contact:

Media:
WWE Entertainment Inc.
Jayson Bernstein 203-353-5015