STAMFORD CT Nov. 3 2000 – WWE Superstars will be "on the air" around the country on Monday Nov. 6 conducting phone interviews with radio stations in major markets. It’s part of the final push by the SMACKDOWN YOUR VOTE! campaign to encourage young people to vote on Nov. 7.

The non-partisan SMACKDOWN YOUR VOTE! campaign has helped register more than 135 000 voters since August 2 2000. The program has been undertaken by WWE Entertainment Inc. (NYSE: WWE) MTV’s Choose or Lose Project Vote Smart the Youth Vote 2000 Coalition and the National Association of Secretaries of State (NASS). New voters were registered through registration drives at WWE events and locations and through the Web sites of WWEvote.com MTV’s ChooseorLose.com that linked to Rock the Vote.

The radio push featuring WWE Superstars The Rock Chyna Mick Foley and Al Snow follows the introduction of a new television Public Service Announcement last week that has aired within WWE programming and is being used by TNN UPN and CBS. During WWE programs alone the PSA has been seen by more than 20 million viewers.

Along with the registration drive WWE has made a major effort to increase awareness and bring election information to young people through the WWEVote.com Web site. WWEVote.com includes links to the sites of the major presidential campaigns and offers fans a chance to comment on the importance of voting. In addition WWE online columnists are sharing their own ideas about the importance of boosting this country’s often-minimal voter turnout.

"Our Superstars have helped raise the level of awareness about the importance of registering to vote among millions of young people over the past few months " said Linda McMahon WWE CEO. "Now we want these newly registered voters to go to the polls and Smackdown! their votes on Election Day."

Contact:
Judd Everhart 203 406-3620

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Information on SMACKDOWN YOUR VOTE! Partners

The National Association of Secretaries of State (NASS) (www.stateofthevote.org) founded in 1904 is the nation’s oldest non-partisan government association representing the 50 states the District of Columbia Puerto Rico and the territories of American Samoa Guam and the Virgin Islands. New Millennium is a national youth voter campaign launched by the NASS designed to encourage political and civic participation in people ages 18-24.

Project Vote Smart provides factual information on more than 13 000 candidates running for president Congress governor and state legislatures. Project Vote Smart was founded by former presidents Ford and Carter and other national leaders as a non-partisan research library. Access to the Project’s data is available through the Vote Smart web site (www.vote-smart.org ) and the toll-free Voter’s Research Hotline (888-VOTE SMART) staffed by student interns and volunteers.

Youth Vote 2000 Coalition (www.youthvote2000.org ) is the largest most diverse non-partisan coalition in history to engage young people ages 18-30 in politics. Youth Vote 2000 coalition consists of over 75 national organizations representing hundreds of groups and millions of young people. The Youth Vote 2000 coalition is calling for youth debates at the presidential state and local levels. It is devoting an unprecedented amount of resources to building state and local Youth Vote 2000 coalitions.

MTV has renewed its commitment to informing young people about the political process the presidential election and registering them to vote with Choose or Lose 2000. In 1992 1996 and 2000 Choose or Lose strategically partnered with a diverse group of non-profit government corporate and online organizations including Rock the Vote and the over 75 members of the Youth Vote 2000 Coalition. By teaming up with the WWE Choose or Lose will have an effective new partner to reach out and register the largest new generation of voters since the baby boom.

WWE Entertainment Inc. is an integrated media and entertainment company headquartered in Stamford Connecticut with sale offices in New York City Chicago and Toronto. The company is an equal partner with NBC in the XFL a new professional football league scheduled to kickoff in February 2001. The company can be found online at wwe.com and wweecorpbiz.com