WrestleMania X-Seven Sets Revenue, Attendance Records
HOUSTON Tex. April 2 2001 – WWE Entertainment Inc. (NYSE: WWE) announced today that last night’s WrestleMania® X-Seven is the highest grossing live event in World Wrestling WWE history. In addition the event shattered Reliant Park (formerly the Astrodome) live attendance and box office records.
WWE officials announced an attendance record for Reliant Park of 67 925 resulting in gross receipts of $3.5 million. All told the company sold more than 100 000 tickets to WrestleMania X-Seven and its three-day fan festival WWE AXXESS which preceded the event. The fan fest was held at Reliant Hall.
"WWE thanks the city of Houston and its citizens for their support and hospitality " said Stuart Snyder President and COO of WWE Entertainment. "Most of all we thank our fans who came from all around the world and had an amazing time at our WWE AXXESS fan festival and WrestleMania X-Seven. Both events were a resounding success. The continued loyalty of our fans is tremendous and deeply appreciated."
The record setting WrestleMania X-Seven capped off an exciting several days for the company. On Friday March 23 2001 WWE announced the purchase of the World Championship Wrestling (WCW) brand from Turner Broadcasting Systems (TBS) a division of AOL Time Warner. On Monday March 26 2001 the first effort at developing a story line across the two sports entertainment brands garnered a combined rating of 7.7 attracting more than 6.2 million viewers a further demonstration of the ratings power of WWE Entertainment programming. On Thursday March 29 2001 WWE SMACKDOWN! on UPN delivered a ratings boost of 14 percent from the previous week.
WWE Entertainment Inc. is an integrated media and entertainment company principally engaged in the development production and marketing of television programming pay-per-view programming live events and the licensing and sale of branded consumer products.
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