STAMFORD Conn. March 17 2003 – World Wrestling Entertainment Inc. today named Philip Livingston to be its new Chief Financial Officer and the newest member of its Board of Directors.

As CFO for WWE® Livingston will be charged with overseeing the company’s financial accounting and investor relations strategies and activities.

Livingston has extensive financial experience having served as CFO for Catalina Marketing Corporation and Celestial Seasonings. He has also held financial and accounting positions with Genentech Inc. and Arthur Young and Company. He most recently was the President and Chief Executive Officer of Financial Executives International the pre-eminent membership organization for chief financial officers controllers and treasurers. In that position he had significant participation in the formulation and passage of the Sarbanes-Oxley Act of 2002.

"Phil’s experience as a CFO for marketing driven public companies his leadership skills and his knowledge of public policy and strategic issues that affect the business and financial communities will be a tremendous asset to WWE " said Linda McMahon WWE CEO.

World Wrestling Entertainment Inc. (NYSE:WWE) is an integrated media and entertainment company headquartered in Stamford Conn. with offices in New York City Los Angeles Toronto and London. Additional information on the company can be found at wwe.com and corporate.wwe.com.

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Media Contact: Gary Davis 203-353-5066

Investor Contact: Tom Gibbons 203-328-2576

Forward-Looking Statements: This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995 which are subject to various risks and uncertainties. These risks and uncertainties include the conditions of the markets for live events broadcast television cable television pay-per-view Internet entertainment professional sports and licensed merchandise; acceptance of the Company’s brands media and merchandise within those markets; uncertainties relating to litigation; risks associated with producing live events both domestically and internationally; uncertainties associated with international markets; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated.