STAMFORD Conn. March 24 2003 – World Wrestling Entertainment Inc. (NYSE: WWE) has secured a number of significant new television deals in Germany and Japan including first-time terrestrial deals in each country it was announced today by Andrew Whitaker Senior Vice President and Managing Director International Television for World Wrestling Entertainment (International) Ltd.

"Our new terrestrial deals in Germany and Japan complement and greatly enhance our existing output deals on the Pay-TV platforms in each of those territories " said Whitaker. "We have a branded television product that generates a worldwide presence and we are confident we will further enhance our brand with additional sales at MIP."

Recent deals for WWEÔ include:

GERMANY

* WWE has sold WWE SmackDown!Ô – 1 hour x 52 weeks to Tele5 the new free-to-air broadcaster. Tele5 is part of the Telemunchen Group and currently has a reach of 29 million homes in Germany.
* WWE has renewed a deal with Premiere for five of its shows including WWE RawÒ WWE HeatÔ WWE: The Bottom LineÔ WWE VelocityÔ and WWE ConfidentialÔ. (5 first run hours per week)
* Additionally the company has also launched pay-per-view on the Premiere platform with 12 events scheduled through 2003.

JAPA N

* Fuji TV the Japanese free-to-air broadcaster has acquired WWE SmackDown! – 1 hour x 52 weeks.
* Continuing to build upon the success of the brand on JSkySports in recent years WWE has just renewed a 10-hour per week 3-year deal with eight of its leading titles including WWE Raw WWE SmackDown! WWE Heat and WWE Velocity.
* Additionally in Japan WWE just launched PPV in the market with Sky Perfect.

World Wrestling Entertainment Inc. (NYSE: WWE) is an integrated media and entertainment company headquartered in Stamford Conn. with offices in New York Los

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Media Contact: Gary Davis 203-353-5066

Investor Contact: Tom Gibbons 203-328-2576

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Forward-Looking Statements: This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995 which are subject to various risks and uncertainties. These risks and uncertainties include the conditions of the markets for live events broadcast television cable television pay-per-view Internet entertainment professional sports and licensed merchandise; acceptance of the Company’s brands media and merchandise within those markets; uncertainties relating to litigation; risks associated with producing live events both domestically and internationally; uncertainties associated with international markets; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated.