STAMFORD Conn. April 10 2003- Japan Sports Vision Co. Ltd. (JSV) and World Wrestling Entertainment Inc. (WWE) today announced a three-year deal making JSV the “Official WWE Shop” in Japan.

JSV will sell a wide range of WWE products through its owned and operated as well as its shop-in-shop concept stores throughout Japan. JSV will also be WWE’s exclusive partner for authentic apparel as worn by WWE Superstars The Rock® Triple H™ and Stone Cold Steve Austin™.

JSV has 25 owned retail stores and more than 1 700 retail channels in Japan. Its flagship retail store Grandome™ will open its first “WWE Official Shop” promoted by WWE Superstars in June 2003.

Said Roger Marment WWE’s Executive Vice President International Business Development “JSV provides us with a comprehensive distribution network in Japan. This is an important market for us and JSV’s retail network will make WWE products available to our fans across the country.”

JSV’s President Shinichi Nozaki commented “WWE fits in with our strategy of representing quality brands and providing the Japanese fans with products and authentic ‘in-the-ring’ apparel that they would not otherwise be able to buy.”

WWE will be touring Japan later this year and recently announced a television deal with Fuji TV to complement their distribution arrangements with J. Sky Sports.

World Wrestling Entertainment Inc. (NYSE: WWE) is an integrated media and entertainment company headquartered in Stamford Conn. with offices in New York City Los Angeles Toronto and London. Additional information on the company can be found at wwe.com and corporate.wwe.com. Information on television ratings and community activities can be found at parents.wwe.com.

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