NEWS

Snicker’s Cruncher, Subway and Stacker 2’s YJ Stinger Are Official ...

STAMFORD Conn. Oct. 16 2003 – World Wrestling Entertainment on the heels of selling out WrestleMania XX at Madison Square Garden in New York City today announced three major sponsors for the event with a fourth expected to be announced in the near future.

Masterfoods USA’s Snicker’s Cruncher® is the Official Candy Subway® is the Official Sandwich and Stacker 2®’s YJ Stinger™ is the Official Energy Drink of WrestleMania XX which will be held on Sunday March 14 2004 and seen live around the world on pay-per-view.

Tickets for WrestleMania XX were virtually gone within seconds of going on-sale on Saturday September 27. “Our fans are amazing ” noted Kurt Schneider Executive Vice President Marketing. “They purchased tickets without knowing which WWE Superstars will be appearing and solely on the strength of the event’s reputation. Now that the Garden is sold out we will be turning our attention to promoting pay-per-view buys for the event which will be one of the greatest WrestleMania’s of all time.”

Madison Square Garden “The World’s Most Famous Arena ” has been an integral part of WrestleMania history. The first WrestleMania was held at MSG in 1985 and the Garden also hosted WrestleMania X in 1994.

World Wrestling Entertainment Inc. (NYSE: WWE) is an integrated media and entertainment company headquartered in Stamford Conn. with offices in New York City Los Angeles Toronto and London. Additional information on the company can be found at wwe.com and corporate.wwe.com. For additional information on WrestleMania xx to be broadcast live on pay-per-view from Madison Square Garden in New York City on March 14 2004 go to wrestlemania.wwe.com. Information on television ratings and community activities can be found at parents.wwe.com.

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Media contact: Gary Davis 203-353-5066
Investor contact: Michele Goldstein 203-352-8642

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