STAMFORD Conn. May 31 2005 –WWE® announced today that it has expanded the reach of WWE 24/7 in the United States through agreements with another leading MSO and industry innovator Insight Communications.  Click! Network and MetroCast have also inked carriage deals.

The announcement was made today by Peter Clifford Vice President WWE Affiliate Sales.  “WWE 24/7 continues to increase its distribution across North America. We’re committed to working hands-on with some of the best and brightest promoters of advanced digital services to create new revenue streams and promote the On-Demand platform.  With a footprint covering some of the most passionate WWE fans in the entire country Insight is a perfect fit for our product.  We take great pride in partnering with a true Cable pioneer and another aggressive proponent of new On-Demand products and services.”

“Launching WWE as a subscription on demand service is a win-win for us ” said Melani Griffith Insight’s Vice President of Programming. “Fans who feel passionately about the sport will now have a real incentive to take advantage of technology that they may not have used previously thereby helping us to familiarize our customers with the benefits of on-demand programming.  And it provides us with a new revenue stream.”

Insight is the ninth largest MSO in the United States with 1.3 million subscribers across Illinois Indiana Kentucky and Ohio.  New England regional operator MetroCast Cablevision will deliver the WWE subscription product across communities in New Hampshire and Maine. Click! Network the highly aggressive marketer in the Tacoma WA area is also coming onboard.

"WWE 24/7 has been a great addition and product differentiator to our On Demand product " stated Cyndi Wikstrom Marketing & Operations Director for Click! Network. "The WWE 24/7 product has fired up our customer-care staff and sales have immediately soared because of the enthusiasm around the launch."

“WWE 24/7 fills a previously vacant niche in MetroCast’s rapidly expanding VOD offering ” said Steve Murdough MetroCast’s VP and General Manager.  “We are very encouraged by the results we have seen since launching the program.”

Other affiliates currently offering WWE 24/7 in the U.S. are Cox Communications Blue Ridge Communications RCN Sunflower Broadband Massillon Cable TV and SELCO (Shrewsbury Electric and Cable Operations).

 WWE 24/7 is a subscription video on demand service being made available worldwide through cable and satellite multi-channel television providers and leveraging WWE’s 75 000-hour library the largest of its kind in the world featuring the leading wrestling and other sports entertainment brands and programming.

WWE has aggregated the best of professional wrestling television by strategically acquiring the libraries of a host of other national and regional promoters including WWE WCW® ECW® and AWA®.   WWE 24/7 takes approximately 20 hours of the best of this past cable broadcast pay-per-view and home videos and makes it available anytime per month – refreshing four to five new hours per week on average.

World Wrestling Entertainment Inc. (NYSE: WWE) is an integrated media and entertainment company headquartered in Stamford Conn. with offices in New York City Los Angeles Toronto and London. Additional information on the company can be found at wwe.com and corporate.wwe.com.  More information on WWE 24/7 can be found at 24-7.wwe.com.

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Media Contact:            Gary Davis VP Corporate Communications 203-353-5066

Investor Contact:         Michele Goldstein VP Planning and Investor Relations 203-352-8642

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Forward-Looking Statements: This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995 which are subject to various risks and uncertainties. These risks and uncertainties include the conditions of the markets for live events broadcast television cable television pay-per-view Internet entertainment professional sports and licensed merchandise; acceptance of the Company’s brands media and merchandise within those markets; uncertainties relating to litigation; risks associated with producing live events both domestically and internationally; uncertainties associated with international markets; risks relating to maintaining and renewing key agreements including television distribution agreements; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated.