The Score now proud home of WWE’s flagship show and new WWE programming

TORONTO Ontario – July 19 2006 – The Score (TSX:SCR) has solidified its reputation as “the home for the hardcore” now that it has added World Wrestling Entertainment’s “Monday Night RAW” to its programming roster on Mondays at 10 p.m. ET starting August 7 2006 (repeats at 12:30 a.m. ET – 9:30 p.m. PT). 

The move of RAW to The Score Network is part of a multi-faceted agreement that also calls for The Score to introduce a new WWE program in Canada which will air prime-time Sundays evenings and that moves WWE’s popular SmackDown program currently the No. 1 program on The Score from Thursdays to Friday nights at 8:00 p.m. ET (repeats at 12:00 a.m. ET – 9:00 p.m. PT) beginning August 11.

“The Score is truly the home for the hardcore now that we’ve united the RAW and SmackDown properties on the same channel and introduced our new WWE program ” said David Errington General Manager The Score Television Network.  “The Score caters to sports fans with unique viewing demands.  We’re delighted to be providing our loyal viewers with content that they identify with. We are looking to duplicate the same success that the USA Network experienced last fall when they acquired Monday Night RAW by moving the # 1 rated program on specialty television in Canada Monday Night Raw from TSN to The Score”

“We believe that this move will be a great one for our fans ” said WWE Canada President Carl DeMarco. “RAW will be seen by our fans each and every Monday night and this was a significant factor for WWE in making the decision to place RAW on The Score ” he concluded.

To further underscore the new partnership The Score will also broadcast “The Sexiest Woman on TV ” The WWE Diva Search Finals on Wednesday August 16 at 9:00 p.m. ET. This is finale of the 2006 “$250 000 Diva Search ” which marks the first time that this competition has been open to Canadians and 2 of the final 8 contestants are Canadian – Maryse Ouellet from New Brunswick and Milena Roucka from British Columbia.

WWE Canada will be responsible for the selling of the commercial inventory with all WWE TV properties. As well WWE Canada offers advertisers and corporate partners to ability to secure sponsorships/advertising within Pay Per Views WWE Live Events Magazines and Online.

About Score Media
Score Media Inc. (TSX:SCR) is a media company committed to creating consumer value through creative solutions technology and innovation in response to sports fans’ growing desire for increased participation in their consumption of sports content. Score Media’s main asset is The Score Television Network a national specialty television service providing sports news information highlights and live event programming available across Canada in more than 5.8 million homes. 

About WWE

Additional information on Worldwide Wrestling Entertainment Inc. (NYSE: WWE) can be found at wwe.com and corporate.wwe.com.  For our activities in Canada go to Canada.wwe.com.

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Media Contact:          

David Errington General Manager The Score Television Network

416-977-6787

Gary Davis VP Corporate Communications

                            203-353-5066

Dawn Dwyer Manager Public Relations WWE Canada

                             416-497-8338

Trademarks:  The names of all World Wrestling Entertainment televised and live programming talent names images likenesses slogans and wrestling moves and all World Wrestling Entertainment logos are trademarks which are the exclusive property of World Wrestling Entertainment Inc.  All other trademarks are the property of their respective owners.