TUCSON AZ June 27 2011 – WWE (NYSE:WWE) and the Muscular Dystrophy Association (MDA) today announced a summer initiative to recognize kids and teens ages 6-17 who have demonstrated a significant commitment to MDA or supported those with muscular dystrophy or any of the 43 related diseases in MDA’s program.

Individuals may enter themselves or be nominated by family friends and peers but must have written parental consent if under the age of 17 to be considered a WWE Community Champion. WWE and MDA will choose two winners who will receive four tickets to a WWE live event and a special meet-and-greet with a WWE Superstar or Diva. Criteria for participants include the following:

• Demonstrated exceptional commitment and evidence of supporting MDA
• Made a significant contribution to an individual with muscle disease
• Achievements must have occurred within the last two years

“I am truly inspired by the dedication of volunteers who help individuals with muscular dystrophy persevere and overcome the challenges of this debilitating disease ” stated WWE Superstar Triple H® Ambassador for MDA’s Make A Muscle Make A Difference Campaign. “We hope this initiative will inspire young people across the United States to make a difference in lives of those affected by muscular dystrophy.”

“We think our partnership with WWE is a natural fit ” said MDA CEO & President Gerald Weinberg. “They’re putting their ‘muscle’ behind MDA by inspiring youth everywhere to make a difference for families we serve.”

For contest official rules and to submit a nomination please visit www.wwe.com/inside/overtheropes/wweinyourcorner. All entries must be submitted by Wednesday August 31 2011 via email at CommunityChampions@wwe.com.

MDA
MDA is the nonprofit health agency dedicated to curing muscular dystrophy ALS and related diseases by funding worldwide research. The Association also provides unparalleled health care services; advocates for the families it serves; and invests significant resources educating the medical and scientific communities as well as the general public about neuromuscular diseases affecting more than a million Americans.

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Media Contact:
Kim Bruna
MDA
520-529-5406
kbruna@mdausa.org

Kellie Baldyga
WWE
203-406-3632
Kellie.Baldyga@wwecorp.com

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