STAMFORD Conn. December 1 2011 – WWE USA Network and NBC will honor the men and women of the United States Armed Forces with the ninth annual holiday special “WWE Tribute to the Troops” presented by Slim Jim. The program will air as a two-hour special on USA Network on Tuesday December 13 (9-11 p.m. ET / 8-10 p.m. CT) and as a one-hour special on NBC on Saturday December 17 (9-10 p.m. ET / 8-9 p.m. CT).

In the grand tradition of Bob Hope the most patriotic holiday special of the year will feature performances by Grammy award winning R&B sensation Mary J. Blige multi-platinum rock band Nickelback comedian George Wallace and WWE’s biggest Superstars and Divas for thousands of Fort Bragg military personnel and their families at the Crown Coliseum in Fayetteville NC. Miss USA 2011 Alyssa Campanella will make a special appearance along with Extra’s Maria Menounos who will lace up her boots and step into the ring for a special Diva’s match. The special will also include messages of encouragement and thanks from various celebrities such as Matthew McConaughey Hugh Jackman The Muppets Robin Williams Bradley Cooper and Nicole Kidman among others.

In keeping with the spirit of “WWE Tribute to the Troops” and bringing a little piece of Americana to our service men and women overseas the special will chronicle WWE Chairman and CEO Vince McMahon and Superstars Kofi Kingston® Brie Bella™ and Nikki Bella™’s goodwill visit to our troops in Afghanistan as well as WWE Superstars and Divas visit with the troops and families of Fort Bragg.

WWE is proud to partner with the U.S. Army Family and Morale Welfare and Recreation Programs to expand entertainment and outreach efforts to Soldiers and their Families around the world.

*Talent is subject to change.

About WWE
WWE a publicly traded company (NYSE: WWE) is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming pay-per-view digital media and publishing platforms. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford Conn. with offices in New York Los Angeles London Mumbai Shanghai Singapore Istanbul and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities go to http://www.wwe.com/worldwide/.

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MEDIA CONTACT:
Kevin Hennessy
203-353-8657
Kevin.Hennessey@wwecorp.com

Sharon Pannozzo NBC
212-664-5152
Sharon.pannozzo@nbcuni.com

Brad Bernstein USA Network
212-664-4401
Brad.bernstein@nbcuni.com

WWE INVESTOR CONTACT:
Michael Weitz
203-352-8642
Michael.Weitz@wwecorp.com

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Forward-Looking Statements: This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995 which are subject to various risks and uncertainties. These risks and uncertainties include without limitation risks relating to maintaining and renewing key agreements including television distribution agreements; the need for continually developing creative and entertaining programming; the continued importance of key performers and the services of Vincent McMahon; the conditions of the markets in which we compete and acceptance of the Company’s brands media and merchandise within those markets; our exposure to bad debt risk; uncertainties relating to regulatory and litigation matters; risks resulting from the highly competitive nature of our markets; uncertainties associated with international markets; the importance of protecting our intellectual property and complying with the intellectual property rights of others; risks associated with producing and travelling to and from our large live events both domestically and internationally; the risk of accidents or injuries during our physically demanding events; risks relating to our film business and any new business initiative which we may undertake; risks relating to the large number of shares of common stock controlled by members of the McMahon family and the possibility of the sale of their stock by the McMahons or the perception of the possibility of such sales; the relatively small public float of our stock; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated. In addition our dividend is dependent on a number of factors including among other things our liquidity and historical and projected cash flow strategic plan (including alternative uses of capital) our financial results and condition contractual and legal restrictions on the payment of dividends general economic and competitive conditions and such other factors as our Board of Directors may consider relevant.