NEWS

American Idol’s James Durbin To Join be a STAR Anti-Bullying Alliance

STAMFORD Conn. February 23 2012 – Musician James Durbin announced today that he will serve as a spokesperson for the be a STAR Alliance an anti-bullying initiative co-founded by The Creative Coalition and WWE. The American Idol Season Ten fan favorite joins more than 50 national organizations that serve on the be a STAR Alliance including GLAAD STOMP Out Bullying Scholastic Inc and United Federation of Teachers.

Having been a victim of bullying while dealing with Asperger’s Syndrome and Tourette’s Syndrome Durbin’s refusal to be sidelined by medical hurdles lends an inspiring image to the core message of be a STAR which stands for “Show Tolerance And Respect.” In his role Durbin will contribute to be a STAR’s mission to ensure a positive and equitable social environment for everyone regardless of age race religion or sexual orientation through education and awareness.

“I’m honored to align myself with be a STAR in the effort to change the way people treat each other ” said Durbin. “Having been a victim of bullying I’m excited to share my story and encourage people to put an end to bullying.’”

Durbin will begin his be a STAR advocacy by visiting Los Coyotes Middle School in La Mirada CA today to address students teachers and administrators about bullying’s severe consequences and effects. Also speaking at today’s event Congresswoman Linda Sanchez actress Rachael Leigh Cook WWE Superstar The Miz and WWE Diva Miz and WWE Diva Eve.

In addition Durbin recently filmed a PSA for be a STAR that will air nationally on WWE’s weekly programming in the spring.

About be a STAR Alliance
be a STAR (beastaralliance.org) is an anti-bullying alliance co-founded by The Creative Coalition and WWE. Its mission is to ensure a positive and equitable social environment for everyone regardless of age race religion or sexual orientation through grassroots efforts beginning with education and awareness. be a STAR which stands for "Show Tolerance And Respect " promotes positive methods of social interaction and encourage people to treat others as equals and with respect because everyone is a star in their own right.

About The Creative Coalition
The Creative Coalition (www.TheCreativeCoalition.org) is the premiere nonprofit 501(c)3 nonpartisan social and public advocacy organization of the arts and entertainment community. Founded in 1989 by prominent members of the creative community The Creative Coalition is dedicated to educating mobilizing and activating its members on issues of public importance.
The Creative Coalition uses the power and platform of the arts and entertainment communities in award-winning PSA campaigns. Actor Tim Daly serves as the organization’s President.

About WWE
WWE a publicly traded company (NYSE: WWE) is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming pay-per-view digital media and publishing platforms. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford Conn. with offices in New York Los Angeles London Mumbai Shanghai Singapore Istanbul and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities go to http://www.wwe.com/worldwide/.

Media Contacts:
Marisol Smith
WWE
203-406-3664
Marisol.Smith@wwecorp.com

Kaitlin Kochie
WWE
203-352-8764
Kaitlin.Kochie@wwecorp.com

Erik Bright
Prodigy PR for The Creative Coalition
310-857-2020 x 127
eb@prodigypublicrelations.com

Investor Contact:
Michael Weitz
WWE
203 352 8642
Michael.Weitz@wwecorp.com

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