STAMFORD Conn. August 10 2012 – For the fourth consecutive year WWE® and NBC are joining forces to bring WrestleMania to network television. WrestleMania 28 – Rock vs. Cena will air on Saturday August 25 2012 at 9/8C on NBC allowing WWE fans to relive moments from the most watched WrestleMania of all time.

The one-hour broadcast will take viewers inside the event as two of the most celebrated superstars The Rock® and John Cena® battled each other in a main event that exceeded all expectations. WrestleMania 28 – Rock vs. Cena will chronicle the yearlong epic journey to this faceoff including exclusive never-before-seen footage and will showcase the entire Rock vs. Cena match for the first time ever on broadcast television.

WrestleMania XXVIII held this past April 1 at Sun Life Stadium in Miami set new records for pay-per-view buys and gross sales. The event brought together 78 363 fans from all 50 states and 36 countries and garnered 1.3 million pay-per-view buys with global gross sales in excess of $67 million. The world’s biggest pop-culture extravaganza was seen around the world on pay-per-view in more than 105 countries and 20 languages.

About WWE
WWE a publicly traded company (NYSE: WWE) is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly entertainment on its television programming pay-per-view digital media and publishing platforms. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford Conn. with offices in New York Los Angeles London Miami Mumbai Shanghai Singapore Istanbul and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities go to http://www.wwe.com/worldwide/.

About NBC Entertainment
NBC Entertainment develops and schedules programming for the network’s primetime late-night and daytime schedules. NBC’s quality programs and balanced lineup have earned the network critical acclaim numerous awards and ratings success. NBC has earned more Emmy Awards than any network in television history.

NBC’s roster of popular scripted series includes the Emmy Award-winning comedies "The Office" and "30 Rock " as well as the critically acclaimed “Parks and Recreation” and “Community.”

NBC’s drama slate is highlighted by the veteran award-winning series “Law & Order: Special Victims Unit” and “Parenthood ” along with the popular recent additions “Smash” and “Grimm.” Unscripted series for NBC include the vocal competition hit “The Voice” as well as "The Biggest Loser " "The Celebrity Apprentice" and the perennial #1 most-watched summer series "America’s Got Talent."

In late-night NBC regularly delivers #1 broadcast results with "The Tonight Show with Jay Leno " "Late Night with Jimmy Fallon " "Last Call with Carson Daly" and "Saturday Night Live." NBC Daytime’s "Days of our Lives" consistently ranks among daytime’s top programs in the valuable women 18-34 category.

The five-time Emmy Award-winning NBC.com streams full episodes and provides original content for NBC entertainment shows online and through apps for mobile and tablet devices.

NBC recently launched NBC Kids a new Saturday morning programming block designed specifically to address the developmental needs of preschool-aged children. Programmed by the kids’ experts at Sprout the nation’s first 24-hour preschool television channel this new three-hour block will feature educational series that promote active healthy lifestyles for younger children.

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Media Contacts:
Kevin Hennessy
WWE
203-352-8657
Kevin.Hennessy@wwecorp.com

Trademarks: All WWE programming talent names images likenesses slogans wrestling moves trademarks logos and copyrights are the exclusive property of WWE and its subsidiaries. All other trademarks logos and copyrights are the property of their respective owners.

Forward-Looking Statements: This press release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995 which are subject to various risks and uncertainties. These risks and uncertainties include without limitation risks relating to maintaining and renewing key agreements including television and pay-per-view programming distribution agreements; the need for continually developing creative and entertaining programming; the continued importance of key performers and the services of Vincent McMahon; the conditions of the markets in which we compete and acceptance of the Company’s brands media and merchandise within those markets; our exposure to bad debt risk; uncertainties relating to regulatory and litigation matters; risks resulting from the highly competitive nature of our markets; uncertainties associated with international markets; the importance of protecting our intellectual property and complying with the intellectual property rights of others; risks associated with producing and travelling to and from our large live events both domestically and internationally; the risk of accidents or injuries during our physically demanding events; risks relating to our film business; risks relating to increasing content production for distribution on various platforms including the potential creation of a WWE Network; risks relating to our computer systems and online operations; risks relating to the large number of shares of common stock controlled by members of the McMahon family and the possibility of the sale of their stock by the McMahons or the perception of the possibility of such sales; the relatively small public float of our stock; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated. In addition our dividend is dependent on a number of factors including among other things our liquidity and historical and projected cash flow strategic plan (including alternative uses of capital) our financial results and condition contractual and legal restrictions on the payment of dividends general economic and competitive conditions and such other factors as our Board of Directors may consider relevant.