WWE (NYSE:WWE) has teamed up with Italian media giant Mediaset to broadcast WWE’s flagship TV show WWE Raw® on Mediaset’s new free-to-air channel Italia 2 starting this month.

Under this new agreement more than 16 million viewers across Italy will be able to watch the one hour international version of Raw every Thursday at 10 p.m. Raw will feature favourite WWE Superstars and Divas including John Cena® Rey Mysterio® Big Show® The Miz® Kelly Kelly® and many more.

“This new agreement with Mediaset the largest commercial free-to-air broadcaster in Italy is a valuable cornerstone to our business in Italy ” said Andrew Whitaker Executive Vice President WWE International.  “Under this new distribution deal WWE will continue to cultivate our fan base and develop our businesses across Italy.”

Directed by Luca Tiraboschi Italia 2 will target a young male audience and will be mostly comprised of American programming. 

Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities go to wwe.com/worldwide.

– ENDS –

Media Contacts:

WWE

Henry Jacob

Tel: +44 20 7349 1744

Email: Henry.Jacob@wwecorp.com

Mediaset

Veronica Oriali

Tel: +39 0225147077

Email: ct002797@mediaset.it

Investor Relations:

Michael Weitz

Tel:  +1 203 352 642

Email:  Michael.Weitz@wwecorp.com

About WWE: WWE a publicly traded company (NYSE: WWE) is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family friendly entertainment on its television programming pay-per-view digital media and publishing platforms. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford Conn. with offices in New York Los Angeles London Mumbai Shanghai Singapore and Tokyo.

Additional information on WWE (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities go to http://www.wwe.com/worldwide/.

Trademarks: All WWE programming talent names images likenesses slogans wrestling moves trademarks logos and copyrights are the exclusive property of WWE and its subsidiaries. All other trademarks logos and copyrights are the property of their respective owners.

Forward-Looking Statements: This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995 which are subject to various risks and uncertainties. These risks and uncertainties include without limitation risks relating to maintaining and renewing key agreements including television distribution agreements; the need for continually developing creative and entertaining programming; the continued importance of key performers and the services of Vincent McMahon; the conditions of the markets in which we compete and acceptance of the Company’s brands media and merchandise within those markets; our exposure to bad debt risk; uncertainties relating to regulatory and litigation matters; risks resulting from the highly competitive nature of our markets; uncertainties associated with international markets; the importance of protecting our intellectual property and complying with the intellectual property rights of others; risks associated with producing and travelling to and from our large live events both domestically and internationally; the risk of accidents or injuries during our physically demanding events; risks relating to our film business and any new business initiative which we may undertake; risks relating to the large number of shares of common stock controlled by members of the McMahon family and the possibility of the sale of their stock by the McMahons or the perception of the possibility of such sales; the relatively small public float of our stock; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated. In addition our dividend is dependent on a number of factors including among other things our liquidity and historical and projected cash flow strategic plan (including alternative uses of capital) our financial results and condition contractual and legal restrictions on the payment of dividends general economic and competitive conditions and such other factors as our Board of Directors may consider relevant.