NEWS

State of Connecticut Threatens WWE Fans the Right to Vote

STAMFORD Conn. October 22 2010 – The right for World Wrestling Entertainment® fans to vote was threatened today by Connecticut Secretary of State Susan Bysiewicz who gave the authority to local poll workers to determine that if anyone shows up to the polls on November 2 wearing any WWE merchandise whether it is a John Cena® t-shirt or a Randy Orton® wrist band they may be forced to go home and change cover it up or take it off in order to vote.

“Denying our fans the right to vote denying them their First Amendment rights regardless if they are Democrat Republican or Independent is un-American unconstitutional and blatantly discriminatory ” said Vince McMahon Chairman and CEO of WWE.

World Wrestling Entertainment Inc. a publicly traded company (NYSE: WWE) is an integrated media organization and recognized leader in global entertainment. The company consists of a portfolio of businesses that create and deliver original content 52 weeks a year to a global audience. WWE is committed to family-friendly PG content across all of its platforms including television programming pay-per-view digital media and publishing. WWE programming is broadcast in more than 145 countries and 30 languages and reaches more than 500 million homes worldwide. The company is headquartered in Stamford Conn. with offices in New York Los Angeles Chicago London Shanghai Singapore Tokyo Toronto and Mexico City. Additional information on World Wrestling Entertainment Inc. (NYSE: WWE) can be found at wwe.com and corporate.wwe.com. For information on our global activities go to http://www.wwe.com/worldwide/.

Additional information on World Wrestling Entertainment Inc. (NYSE: WWE) can be found at corporate.wwe.com.

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Media Contact:

Robert Zimmerman

203-359-5131
Robert.Zimmerman@wwecorp.com

Investor Contact:
Michael Weitz

203-352-8642

Michael.Weitz@wwecorp.com

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Forward-Looking Statements: This news release contains forward-looking statements pursuant to the safe harbor provisions of the Securities Litigation Reform Act of 1995 which are subject to various risks and uncertainties. These risks and uncertainties include risks relating to maintaining and renewing key agreements including television distribution agreements; the need for continually developing creative and entertaining programming; the continued importance of key performers and the services of Vincent McMahon; the conditions of the markets in which we compete; acceptance of the Company’s brands media and merchandise within those markets; uncertainties relating to regulatory and litigation matters; risks resulting from the highly competitive nature of our markets; the importance of protecting our intellectual property and complying with the intellectual property rights of others; risks associated with producing live events both domestically and internationally; uncertainties associated with international markets; risks relating to our film business and any new business initiative which we may undertake; risks relating to the large number of shares of common stock controlled by members of the McMahon family; and other risks and factors set forth from time to time in Company filings with the Securities and Exchange Commission. Actual results could differ materially from those currently expected or anticipated. In addition our dividend is significant and is dependent on a number of factors including among other things our liquidity and historical and projected cash flow strategic plan (including alternative uses of capital) our financial results and condition contractual and legal restrictions on the payment of dividends general economic and competitive conditions and such other factors as our Board of Directors may consider relevant including a waiver by the McMahon family of a portion of the dividends.